Exhibit Design, Planning & Execution
Mar 01, 2023
The 2023 edition of the world’s most influential tech event, the Consumer Electronics Show (CES), which took place in Las Vegas Jan. 5-8, exceeded its own expectations and returned to six-digit attendance for the first time since the pandemic.
Spanning nearly 2.2 million net square feet of exhibit space (1.4 million in 2022), CES featured 3,200 exhibitors (2,300 in 2022), including 1,000 new exhibitors, and welcomed 115,000 attendees (45,000 in 2022), making it the largest audited global tech event since early 2020. With 40,000 international attendees heralding from 140 countries, it also… more
Feb 28, 2023
Oftentimes, the careers we imagine for ourselves as children aren’t necessarily what we end up pursuing as adults. Ask Phil Evans about his path into the culinary arts, and he’ll tell you a similar story.
“My parents were the driving force for me to get into the culinary industry,” Evans explains. “I actually wanted to be a schoolteacher, but I grew up in the kitchen cooking with my grandmother and then my mother, so it came to me naturally. I inevitably fell in love with cooking.”
Now, as executive chef at Sodexo Live!, Evans boasts an extensive background in fine dining, catering and… more
Feb 28, 2023
It’s that time of year again when we in the business world focus on setting new goals and intentions to set ourselves up for a successful year ahead. The same goes for exhibiting companies, many of which may be seeking to kick off 2023 with a fresh brand identity to amplify their presence on the trade show floor. But what if you’re one of those companies that can’t afford a complete rebrand just yet?
Consider a brand refresh instead, suggests Wendy Gibson, chief marketing officer for Skyline Exhibits, a trade show exhibit builder known for creating award-winning trade show experiences… more
Jan 27, 2023
The Consumer Electronics Show (CES) has always been the barometer of what’s trending in face-to-face marketing. At this year's show in Las Vegas, held Jan. 5-8, the the fast-changing experiential marketing landscape made it that much more exciting to see how brands chose to tell their stories and build connections at CES 2023–particularly through compelling and immersive tech activations at exhibits.
Among the key themes on the show floor, Tom Maher, director of strategy and growth for Pinnacle, an experiential marketing agency, pointed out the rise of active solutioning, where demos go… more
Partner Voices
For the past 18 years, BlueHive Exhibits has been a steadfast partner for both national and international companies, catering to their trade show and event needs.